Behavior Change Coaching

A behavior is simply a habit.
Not good. Not bad.
Just… what it is.
A set of steps we repeat, sometimes consciously,
often unconsciously – over days, months, even years.
When those habits align
with your vision and values,
they enrich your life.
When they don’t,
they cause friction.
At work.
In relationships.
Inside yourself.
That’s where real behavior change begins.

Hi, my name is Fedrick,
and I enable you to be your best possible version, with more authenticity, confidence, and reflection.
In this space,
we don’t “fix” you.
We focus on helping you understand the why
behind your actions and gently shift what no longer serves you.

What do we work on together?
Overcoming imposter syndrome
by rewriting the story you tell yourself.
Building self-awareness
so you can recognize the self sabotaging patterns and pause them.
Addressing procrastination and habit change
with tools from neuroscience and behavioral science.
Navigating relationship challenges
with conscious communication and emotional clarity.
And shifting from reactive to reflective so you make decisions from intention, not impulse.

Clients often tell me:
“I finally stopped fighting myself.”
“I’ve started showing up more like me.”
“I feel more calm, more capable, more clear.”
Because that’s what happens
when you bring awareness to your habits and align them with who you truly are.

This coaching is for you if:
You’re tired of second-guessing yourself.
You want to break free from old loops.
You’re ready to lead your life,
not just respond to it.
You don’t need to change everything at once.
You just need a space to grow with support.

So if you’re ready to replace
self-sabotage with self-leadership…
and take the next step toward the life
you know you’re capable of living —
Book your first session and let’s begin the journey
from autopilot… to alignment.